What Are Your Google Core Web Vitals, and Why Should You Care?
Starting on May 21, 2021, Google will roll out its new Core Web Vitals initiative, leaving many website owners questioning, “What does this really mean for me and my site?” In short, Google makes fairly regular updates to their algorithms, some of which turn out to be more significant than others. But Core Web Vitals represents what could be an important change in the rules of engagement for SEO...
Drupal vs. Wordpress: Choosing Which CMS to Use
Our team works almost interchangeably in Drupal and WordPress, and we’re often tasked with making a CMS recommendation for our clients. Why Is It So Tricky to Determine Which One Is Right for You? There’s a lot of information about choosing Drupal vs. Wordpress, and most of it comes from a biased source that ultimately wants to promote their preferred platform. Both will sound like compelling...
Drupal 7 + 8 End of Life Is Coming — Are You Ready?
There is a big concern facing many businesses and organizations today: The end of life for the Drupal 7 CMS platform is coming in November 2022 — and even earlier for Drupal 8, in November 2021. What does this mean? After that date, the Drupal community will stop creating new projects, fixing bugs, and providing support for anyone still using those platforms, leaving outdated sites extremely...
Drupal to WordPress or Vice Versa: What to Do When It’s Time to Migrate
Does your website currently reside on a Drupal core that is nearing its end of life deadline or a WordPress platform that doesn’t feel quite like the right fit? If you’re under the impression that the grass would be greener on another CMS, here are a few issues to consider before making a move toward migration. Our team is well versed in working in both WordPress and Drupal, and we find both to...
Healthcare Crisis Communication: Proven Strategies for Staying in Front of Urgent User Messaging Needs
Access to fact-based medical advice related to the coronavirus is arguably the most pressing issue for users visiting healthcare websites today. And while the vast majority of sites already have a messaging strategy in place, now is a good time to reassess whether you’re meeting users where they’re at with the information and resources they need to navigate these uncertain times. And, in a larger...
Choosing a Content Management System: Is Proprietary or Open Source the Best Fit?
Choosing the right content management system (CMS) is arguably one of the most important decisions you’ll make in approaching a new website project or upgrade. You need to understand the long-term costs and the amount of effort it will take to manage — and you want to ensure that it ultimately provides the user experience you’re looking for. In recommending the right fit to our clients, we are...
How COVID-19 Is Changing Decision-Making for Students — and How Colleges Can Adapt
The coronavirus has touched nearly every facet of the way Americans live, learn, work, and interact. The higher education community, in particular, has felt its effects acutely. As we approach May 1st, the day traditionally known as National College Decision Day, prospective students who are looking ahead at what college life will look like in Fall 2020 and beyond — especially those who are...
10 Tenets All Web Developers Should Follow
In my time working with and managing teams of developers, I've continually added to a mental list of traits and behaviors that make someone a great teammate. I decided to write them down. Somewhat surprisingly, it has less to do with coding ability than you might think. Below is a list of 10 tenets that all of our new developers are introduced to on their first day at Eastern Standard. 1. The...
Making Uncertainty Your Secret Weapon: How to Get Ahead of the Curve
Flux . It’s a strange place for any business to operate, and Eastern Standard is no exception. Our teams have all transitioned to working remotely, and while we’re moving along pretty seamlessly in that area, the thing we miss most is the regular interactions with one another and with our clients. This is a deeply personal business, and removing all face-to-face interaction just feels so foreign...
A Guide to Web Accessibility for Designers, Content Managers, and Developers
There's a lot of web accessibility information online, but it's not always easy to get a concise overview of best practices for WCAG/ADA compliance for your team. As a result, I've created this brief handbook on web accessibility. Table of Contents Introduction Why Accessibility Matters What It Means to Have an Accessible Website How and When Designers Should Think About Accessibility How and...
- 1 of 10
- next ›